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| The Australia
Post Address barcode is known as the 4-State barcode. It
comprises four types of bars (the four states), each of
which has a distinct name, value and barcode symbol.
Within a barcode, the bars are grouped in various ways
to designate the numerical values 0,1, 2 or 3. |
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| Australia Post has invested more than $500 million in
new mail processing technology to provide a more efficient
delivery service. By automating the mail processing cycle,
barcoding letters saves both customers and Australia Post,
time and money. This allows Australia Post to offer lower
postage prices for its customers. (Click here for a summary of the PreSort Letters Service and its associated postage discounts). |
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B L I N K software generated
barcoding is
an essential component of this
system.
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The Australia Post discount structure will
benefit bulk mailers of 300 or more articles. With BLINK
generated Australia Post barcoding, your mail will
immediately be eligible for postal discounts. You
could save up to 7.6c per letter, a 17% saving!
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Calculate here how much you can save by using BLINK. |
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More intelligent and accurate record matching (e.g. able to recognise true and total relationships with customers through duplicate removal, clustering, merging, and householding). |
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More efficient management of your
databases, saving you time and money - includes possible database space savings and enhanced database linking |
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Improved marketing data accuracy and cleanliness (i.e. data quality) - allows the alignment of incorrect addresses in customer database to accurately correspond to the corrected address as held on the PAF. Enhances standardised address content |
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Reduced mail preparation and database maintenance costs |
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More flexible address design and
layout leading to increased opportunities for database marketing and creativity on the envelope |
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More accurate and faster mail deliveries |
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More correct addresses and hence fewer returns |
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Easy to use | |
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Anyone can now implement letter
barcoding cheaply and easily, using this
Microsoft® Word based application, which has been developed by PrintSoft. BLINK is a software package that validates addresses and adds the Australian Post approved barcodes on all your Microsoft Word correspondence, mail merges, labels and envelopes, then sorts the mail to optimize your buld mail discounts. Explore the site further to learn how you can benefit from BLINK.
Read here what our customers are saying about BLINK.
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